WEBSITE CREATION: 21 WEB DESIGN TIPS FOR TOP RESULTS!
See what you need to do to design a website that will come out first on Google and AI!
WEBSITE CREATION TIPS EXECUTIVE SUMMARY
1. Prefer WordPress over any other CMS
2. Avoid Custom Design
3. Don’t take advice from AI and Chatgpt on web design issues
4. SEO starts with Web Design, design for SEO
5. Prefer Mobile First Design
6. Prefer 2 primary colors in the design, e.g. white and red
7. Prefer a monochrome logo
8. Prefer a 16-point font and readability
9. Make good use of white and empty space on your website
10. Reduce unnecessary graphics
11. Prefer light and fast WordPress themes e.g. GeneratePress and for Woocommerce Shoptimizer
12. Avoid excessive information and its stacking
13. Reduce the loading speed to 1 second
14. Use the minimum additional WordPress plugins
15. Keep the consistency of your brand and primary colors everywhere
16. Avoid rare terms in the menu and put only the basics in your menu
17. Put social media in the footer and in no case inside the site
18. Use personalized branded images, not freestock, not AI photos
19. Avoid chatbots, they load slowly and lose you customers
20. Choose fast, reliable hosting
21. Use long paragraphs, proper formatting and H1 and H2 headers only
Hello, guys.
This is Yannis Divramis from SEO and web design agency Divramis SEO Agency.
We’re an international SEO agency that is based in Athens, Greece and we have clients all over the world.
So today we’re going to talk about website creation, 21 web design tips.
You can follow me on social media #divramis.
You can also ask for a quote if you want to make the phone ring and get to the first place of Google.
Also you can subscribe to our newsletter and get all this stuff in your email every week.
See what you need to do to design a website that will be first on Google and AI, win over the competition and get new clients.
1. Prefer WordPress over any other CMS
WordPress started in 2003.
It was an evolution.
The first time we saw it in the office because I started web design professionally back in 2000, we didn’t know what to do with WordPress.
We thought it was just another PHP style site or just a blogging site.
Nowadays WordPress is more than a blogging platform.
It’s a website.
It’s an e-shop.
It’s a forum.
It’s everything uh that any company wants.
There are many other CMS like Shopify, like Zoomla, Drupal or, Wix, Squarespace.
Avoid
everything else.
WordPress is the best for SEO.
How do I know it?
Because I have done more than 1500 websites with WordPress.
I think it’s more than 1500 right now and every month we’re creating new websites and we know that we have a competitive advantage over the competition that they’re not using WordPress.
2. Avoid Custom Design
If you want to quadruple the cost of web site design, then go to custom design.
Custom design is preferred from people that they trust their web developer who knows only custom design and they decide to build this kind of websites, custom CMS or custom designs.
It’s not good for your website and for SEO.
You don’t know how they’re going to behave in any changes of the Google core algorithm. So avoid it at any cost.
Also read: Google Entity Stacking How to make the most of Google to rank first on Google!
I think WordPress has all the plugins and all the means you need to make usable for you and it can cover 100% your company needs.
3. Don’t take advice from AI and Chatgpt on web design issues
You don’t take advice from AI and such in web design issues because they’re still not
mature enough in order to give you the information you need.
You need someone that has experience in web design like SEO and web design agency like us.
And we’re offering a full range of services like web design,international organic search, organic search, and technical SEO, SEO audit, general engine optimization, etc .
Also read: INHOUSE SEO EXPERT VS SEO AGENCY WHICH IS THE BEST FOR YOUR NEEDS?
AI still lacks the expertise and experience needed in order to solve basic issues.
For instance, I’ve made just a small research in order to find what they say about web website creation tips or web design tips and they were mixing the web design with SEO with the UX with Google Analytics with marketing.
This is not good.
When we say something about web design we stick with it.
4. SEO starts with Web Design, design for SEO
So you have to design the website for SEO from the day one.
You don’t need to make a website first and then go to do SEO on this because you need to have on-site SEO in place.
You need to have technical SEO in place.
You need to have the passages.
You need to have many other things.
5. Prefer Mobile First Design
The previous decade, Google had launched the mobile first algorithm update and it gives more points to sites that are optimized for mobile or they have mobile first design.
Not the mobile friendly websites, but the mobile first design websites.
That means that in your mobile phone ranks higher than in your desktop.
For instance, we made a website for a local car engineer and in the mobile search are in position 8 in 3 months and also in the first page of Google but in the desktop they are on the second page, position 12.
There are many Google algorithms but the 65 to 99% of the people are using their mobile phone in order to make a search.
So you need mobile first design.
6. Prefer 2 primary colors in the design, e.g. white and red
You don’t need three colors or four.
You need at least two maybe possible possibly three, for instance, red, blue and then white.
Why is that?
Because you have to keep it simple stupid.
It’s the case acronym.
Keep it as simple as it can goes.
7. Prefer a monochrome logo
Prefer monochrome logo and use your color.
Find your color, use it. I prefer the red color.
Mercedes-Benz has the silver color.
Ferrari has red, BMW has blue, etc.,
You have to prefer and make your sign with one monochrome logo, not colorful logo.
Maybe Google has many colors like the United Colors of Benetton, but you don’t need it.
Also read: GONE! MY SITE DISAPPEARED FROM GOOGLE NOW WHAT?
8. Prefer a 16-point font and readability
I preferred 16 point font for readability.
It’s better to have big fonts that that are loading fast than to have small fonts.
You need someone to visit your website and read it through in minutes, not trying to
figure out if it is a A or D.
Also people after 50 they have problem in reading the website from their mobile phone.
So you need big fonts.
9. Make good use of white and empty space on your website
You need to separate the white space from the passage.
The website is not like a papyrus.
You need to have empty space.
It’s free.
It’s electronically.
So, it’s free.
You have to use it in order to point out some things that you want to point out and to cover something else.
10. Reduce unnecessary graphics
You don’t need JavaScript.
JavaScript cannot be readable from Google and other search engines.
So, you don’t need it.
If you have a look on the first page of my website, I have some graphics here.
But in the Greek website,I killed them all because you don’t need it.
So you need to find out what is the proper font for your website.
11. Prefer light and fast WordPress themes e.g. GeneratePress and for Woocommerce Shoptimizer
How do I know it?
I have used more than 1500 WordPress themes.
Many of them are good.
I think GeneratePress is better for SEO and the simplest you can get.
Also be careful with what plugins we’re going to you’re going to use in order to rank on the
first page.
I prefer WP Bakery instead of any other plugin.
Be careful with that.
Shoptimizer is very light and you can use it apart from e-shops to build websites.
It’s too easy to do it and it has the least code necessary.
12. Avoid excessive information and its stacking
Avoid excess information and stacking.
Don’t stack the information.
Be careful because someone can read a certain point of information.
The excessive information leads to information overflow and to clicking out of your website.
Also read: HOTEL AND TOURISM SEO ROOM RENTALS AIRBNB BOOKING.
13. Reduce the loading speed to 1 second
You can use Pingdom tool and I think my website can load at 1 second or better.
Also you can use the Google PageSpeed Insights.
You need at least a score of 80% both for desktop and mobile.
Loading speed is also ranking factor.
Because if the website loads very fast, people can see it instantly in their mobile phones and even in 4G or 3G areas.
So, you don’t need graphics that delay loading.
14. Use the minimum additional WordPress plugins
Use the minimum additional WordPress plugins.
Too many plugins can slow down your website.
Also, the plugins can have some vulnerabilities and hackers can put your website down.
So, be careful.
I don’t have an special number for plugins that you can use.
But least is the best, especially some plugins from automatic like Jetpack which is a very heavy one because it has 20 operations in one.
I don’t use it.
Only if it’s needed.
But it’s better to use the least possible plugins.
Also the code that we use for the Google pixel code sorry or the Facebook pixel code are slowing down your website.
So you have to keep in mind that the more code you use to send traffic to your website with Google Ads and that stuff, the more seconds you add to your site speed.
15. Keep the consistency of your brand and primary colors everywhere
Keep the consistency of your brand and primary colors everywhere.
As you can see, I have red and white everywhere.
Even the links are red and white.
You can do it because of practicality and because the simple is the best to keep the customer and the potential customer ready to find the information they need.
16. Avoid rare terms in the menu and put only the basics in your menu
The least you can have in the menu the better for your website.
I have too many things in the services.
I know it’s not good but I do it for SEO reasons in order to have them rank in Google but the least you have in the menu the better your website and the conversion rate optimization will be.
17. Put social media in the footer and in no case inside the site
I have seen a website that has inside call me to Instagram or find me on Instagram or they some shops that are loading Instagram photos.
That’s not good.
You don’t need visitors to come to your website from Instagram and then go back to Instagram because you are paying money and you’re doing organic approach in order to bring customers to your e-shop and then you are doing everything to make them leave.
As you can see I have on the social media only in the bottom not in the top.
In the top I have the telephone and the email and the get a quote.
Okay, that’s all needed because I want someone to call me or to send me a WhatsApp message.
Also read: START UP SEO FROM ZERO TO HERO.
18. Use personalized branded images, not freestock, not AI photos
Google has banned AI photos from ranking.
And if you want to use some photos or some images.
Brand images convert better
Images of you convert better and free stock or general images are not converting well.
19. Avoid chatbots, they load slowly and lose you customers
They load slowly and you lose your customers because they start to chat and they don’t call you.
Also it’s better to have one clear call to action, not many.
20. Choose fast, reliable hosting
Hosting is a raking factor for Google.
My personal web hosting company is MyIP.
With the discount code DIVRAMIS50 you get 50% off of the first year of hosting.
Hosting that costs €300 can be only 150 and it’s very fast and reliable.
21. Use long paragraphs, proper formatting and H1 and H2 headers only
I use only H1 and H2 headers only.
Proper formatting, bullet points and numbering is the best for Google as well and it’s a ranking factor as well.
If you want to rank first on Google or to start a new website, you can get a quote!
Claim your SEO quote today!
This is Yannis Divramis.
I am an SEO expert from Greece.
I have been doing SEO since 2013.
My SEO Agency is called Divramis SEO Agency.
We are also an International SEO Agency for the United States and other parts of the world.
You can subscribe to our newsletter if you want to learn more about us and get on the first page of Google.
Claim your SEO quote today!
I am Yannis Divramis, I am a SEO Expert.
I run the SEO Agency Paramarketing and I am very glad that you’ve watched this video and keep watching the other videos, because we are posting every month many videos about SEO.
So, if you run a website and want to rank higher in Google, you can ask now for a website promotion offer and get a quote for us.
I am Yannis Divramis and I will see you on the next video.